Helpful Info

Tips + Tactics

A crisis can occur at any time. Use these 3 tips to bolster your company’s social media apology during a crisis.

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News headlines can provide the most valuable PR lessons. Here’s a look at some of the most teachable moments in 2017.

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Burger King made a PR push by surprising competitor chain, McDonald’s, with a holiday gift this year. Watch this video to learn more.

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Check out these 8 PR New Year’s Resolutions.

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Timing is the key to handling a PR crisis, but what if your communications lead is off the grid?

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Timeline of a crisis: How Equifax botched its breach.

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